Fora de borda
Como a Borders, a cadeia americana de livrarias, foi perdendo o combate. Um primeiro aviso: «Economics played the major role in Borders' bankruptcy, but it's clear — to me at least — that the mass marketing of books, in fact, reading, no longer has the same appeal.» E este: «The "little shop around the corner" concept is looking better and better, even if it's based largely on buying and even printing books through the Internet...»